What’s next for Apple and hearing aids?

It’s around a month since Apple received approval from the FDA to sell their AirPods Pro 2 as hearing aids.  That announcement caused a flurry of excitement amongst audio industry analysts and journalists, predicting that it would change the hearing aid market.  I suspect that may prove to be false.  The more interesting debate is…

Market Reports

This page contains a range of market reports which I have written covering connected devices, wearables and hearables. They have been widely referenced within the industry, particularly within the hearables industry. All of them are free to download. The Hearables Report 2020-2025 Since its inception in 2013, hearables have become the fastest growing consumer technology…